Sam Richter is the Chief Executive of SBR Worldwide, founder of the acclaimed Know More! Business Improvement Program, and an internationally recognized expert on sales intelligence, social selling, and personal branding. He was named one of the nation’s Top 25 Most Influential Sales Leaders and his best-selling book, “Take the Cold Out of Cold Calling” is in multiple editions and was named 2012 Sales Book of the Year. He is a past finalist for Inc. Magazine’s Entrepreneur of the Year and a member of the Business Journal’s Forty Under 40.


Sam grew up in St. Louis Park and his parents still live there.  He went to Fern Hill Elementary School, Central and Westwood Junior High School, and graduated from St. Louis Park Senior High.   


For more on Sam, see his web site at